Senior Affiliate yöneticisi

Profile Dynamic and results-driven Affiliate Manager with a proven track record of driving business growth and managing high-performing affiliate programs. Experienced across Dating, Gambling, and Sweepstakes verticals. Strengths include campaign optimization, partner negotiation, and cross-functional collaboration. Focused on delivering measurable revenue growth through data-led strategies, transparent partner relationships, and continuous funnel improvement. Employment History Affiliate Manager — ClickDealer (June 2025 - November 2025) · Managed and scaled affiliate programs across Dating, Gambling, and Sweepstakes verticals, ensuring compliance and strong ROI. · Conducted traffic source analysis and A/B tests to optimize landing pages and funnels, improving conversion rates and reducing CPA. · Negotiated CPA/CPL deals, volume incentives, and exclusive partnerships with top-performing affiliates and networks. · Collaborated with media buying and tracking teams to resolve discrepancies and implement server-to-server (S2S) tracking for reliable attribution. · Maintained long-term partner relationships through regular performance reviews and strategic incentives. Affiliate Manager — AdSEmpire (June 2021 - May 2025) · Developed and managed a data-driven affiliate program that increased website traffic by 60% through analytics-based partner selection and offer optimization. · Negotiated and managed relationships with key affiliates, driving a 70% increase in affiliate revenue while optimizing payout structures based on real-time data insights. · Developed and maintained custom Tableau dashboards for daily use by management and affiliate teams to track KPIs (CTR, CR, ROI, eCPA, ARPU), enabling data-driven optimization. · Designed drill-down reports and segmentation views in Tableau (by GEO, device, source, affiliate, funnel stage) to quickly identify underperforming areas and opportunities for budget reallocation. · Created automated reporting pipelines and visualization layers, reducing manual reporting time by 40% and ensuring real-time KPI monitoring for top advertisers. · Built funnel and attribution dashboards that revealed critical drop-off points in the conversion flow, informing targeted A/B tests that improved CVR by 12-20%. Affiliate & Business Development Manager — ProfitSocial (October 2019 - June 2021) · Developed a comprehensive business plan and secured initial investor funding to launch new initiatives. · Collaborated with marketing and business development teams to identify and pursue scalable acquisition channels. Business Analyst — Together Networks Limited (October 2016 - October 2019) · Conducted stakeholder interviews and documented business requirements to inform product specifications. · Performed gap analysis and recommended process improvements that enhanced customer experience and operations. · Analyzed large datasets to uncover customer trends and actionable insights, contributing to a 50% revenue uplift. · Owned performance analytics and visualization workflows in Tableau: defined key metrics, built scalable dashboards, and delivered data insights directly influencing media buying strategy and advertiser retention. · Redesigned Tableau-based reporting, improving stakeholder clarity and reducing manual reporting time by 30%. · Created funnel performance views and attribution breakdowns, highlighting key conversion drop-off stages and driving targeted A/B tests that improved CVR by 8-15%. Education Master's Degree, Classic Private University — September 2005 - June 2010 Key Skills & Tools Affiliate Marketing | Business Development | Account Management | Social Media Influencer Campaigns | Affiliate Networks | CPA/CPL Negotiation | Campaign Optimization | Tracking (S2S, Postback, Pixels) | Microsoft Office Excel (VLOOKUP, PivotTables) | BI Tableau (Dashboards, Calculated Fields, Actions, Parameters, Drill-down, Data Blending, Performance Optimization) | Google Analytics | Partner Relationship Management Languages: English, Ukrainian, Russian