Head Product Owner

Key achievements: •Reached profitability from the first month through full control of legal, technical, marketing, and operational processes. •Achieved a median ROI of 300%+, with a peak of ~750% in July 2023 by optimizing procurement, pricing, and marketing campaigns. •Served 400+ customers and processed 1,000+ orders through a built and trained sales team. •Achieved an average rating of 5.0⭐ based on 400+ reviews by implementing standardized customer service workflows. •Built and launched the product from scratch in the Russian market, validating the business model and scalable operational infrastructure. •Successfully exited the project.

Worked in a product holding developing B2C products across iGaming, Web3, and RMT verticals. Responsible for product launches from scratch, scaling, revenue growth, and user retention. •Built and scaled cross-functional teams from scratch up to 40 people (product, development, analytics, marketing, operations). •Launched technically complex MVPs within ~6 months: from idea and discovery to first sales and scaling. •Built product and operational processes: discovery, roadmap, backlog, delivery, analytics, and A/B testing. •Managed PnL and unit economics, making decisions based on data. iGaming (2025): •Achieved +100% MoM growth in First Deposits through optimization of the player activation funnel. •Achieved +250% MoM growth in Recurrent Deposits through systematic retention work: call center setup, CDP and CRM integration, and retention communication flows. •Ensured product scalability by optimizing the platform for tier-3 mobile markets, increasing traffic x3 and driving x7 GGR growth. •Established product and delivery processes from scratch, enabling bi-weekly releases and scaling new business to 1,000+ First Deposits by the second month. royalfut.com: •Launched the product from scratch to $1M+ in all-time revenue. •Led a full UX/UI redesign and brought the product to break-even after several major iterations. •Increased gross margin from 33% to 52% within 4 months through CoGS optimization and promo strategy. •Full ownership of the product: strategy, delivery, analytics, and profit growth. Other products of holding: •Redesigned UX onboarding for a Web3 product, achieving a 5× increase in user activation (first product creation). •Reworked the CJM after launch, increasing click-to-purchase conversion for an RMT marketplace from ~0% to a competitive 3.5%.