Senior Affiliate manager

Why this matters for an Affiliate Manager role: I maintain hands-on experience with core traffic sources to stay sharp on what works in the field. This allows me to: •Speak the same language as media buyers and troubleshoot their campaigns effectively. •Validate affiliate claims and creative strategies based on real testing data. •Optimize partner onboarding by providing ready-to-use playbooks for FB/UAC/ASO verticals. Key Skills Applied: •Facebook Ads: Campaign structuring, creative testing, account warming, cloaking strategies, scaling winners. •Google UAC: App-install optimization focused on FTD quality, not just CPI. •ASO: Keyword strategy, metadata A/B testing, and creative localization to boost organic lift and lower blended CPI. •Tools: Keitaro, AppsFlyer, Tyver, AdHeart, Facebook Ads Library, SkakApp, anti-detect browsers (AdsPower, GoLogin).

Key Achievements: •Built and scaled a portfolio of 50+ active affiliate partners, driving consistent FTD growth across LATAM & EU markets. •Represented the company at major iGaming conferences (SiGMA Malta, Kinza, BroConf), establishing 20+ new strategic partnerships. •Implemented data-driven optimization processes that improved partner ROI by 25% through targeted geo-expansion and creative feedback loops. Core Responsibilities: •Full-cycle affiliate management: from recruitment and onboarding to scaling, fraud monitoring, and retention. •Strategic partner communication: daily syncs, performance reviews, media planning, and negotiating custom RevShare/CPA deals. •Deep-dive traffic analysis using key gambling metrics: FTD, NGR, GGR, ARPU, LTV, Retention D1/D7/D30. •Cross-functional coordination with Marketing, Payments, and Tech teams to optimize funnel performance and resolve bottlenecks. •Proactive domain & compliance monitoring to ensure zero-downtime traffic flow in regulated geos.