Middle Chief Sales Officer / Chief Commercial Officer (CSO/CCO)

Sales support, upsell: 1. Upsale- proactively offer company products to current customers coming from newbiz, reactivate customer pool, develop within strategy. 2. Sales support and “presale : assistance in preparation of complex presentation materials for participation in large deals and tenders. 3. Client and Agency Strategy: support the Commercial Director in developing and implementing the strategy for key clients, agencies and groups. Knowledge Management 1. Knowledge and Management: collection, analytics, maintenance and shearing of best practices in different markets (EMEA, LATAM, APAC) of the company's presence, presentation of a portfolio of cases for the markets. 2. Cross-functional coordination: ensuring effective collaboration with company departments to achieve account metrics: marketing, sales, product teams. 3. Case-study and post-campaign: Maintaining up-to-date case-study materials, preparing post-campaign and research findings for clients. Campaign Implementation 1. Campaign execution: preparing, commissioning, implementing, achieving agreed metrics on campaigns with clients. 2. Analysis and Optimization: evaluating the effectiveness of advertising campaigns, recommending mechanics and optimization to achieve better results. 3. NPS: responsible for developing and maintaining long-term relationships with key accounts, ensuring their satisfaction, loyalty and NPS at 9 and 10. Reporting 1. Contract Portfolio: a systematic approach to contract portfolio management - agency groups, deals and terms, direct clients and talent agencies. Knowledge, document retention, control of activation and closing documents. 2. Reporting and Presenting Results: preparing reports on campaign results, presenting data and analytics for product improvements. 3. Finance: maintaining the finance department, updating campaign roster. Accounts receivable control. Team 1. Team Development: building, managing and mentoring a professional team, providing tools, skills and motivation to achieve goals. Promoting a culture of accountability and commitment to a shared outcome. 2. Systematic: Conversion-based sales approach. Funnel stages, meetings, proactive proposal, converting to repeat placements. 3. Cross-functional collaboration: close contact with other product, marketing and operations teams.

- Team management manager account A team of 15 people - Control of tasks realization on all products of the company - Communication with clients\agency. For example: Global Clients: JLR, Unilever, Volkswagen Group, SPS, Pfizer Local Clients: Telecom (Rostelecom, MTS), Auto ( Avtovaz). Finance (Alfabank) Agency: OMD Group, Group M, Vivaki Group, ADV Group, Dentsu Aegis Network, PHD Local Agency: Nectarin, Media Plus. - Developing a customer relationship strategy - Commercial proposals (budgets are confidential - Control of documentary support of transactions (legal, financial, project documents) - Monitoring the timeliness of presentations and project completion reports - Development and implementation of new business processes - Customer service provisioning My supervisor is the General manager (CEO)

- Audit, business process development, business process optimization - Building the structure of the company's departments and their interaction to increase profits from both direct sales and affiliate programs. Near 20 people in a team : 1) 6 sales managers 2) 4 account managers 3) 4 traffic managers 4) pr – manager 5) 2 office managers - Management, organization of effective work and coordination of all structural departments of the company: sales\accounting\traffic\, etc. - Direct interaction with the product director for solving current tasks and planning new tasks for the technology in order to increase the company profits. - Preparation of necessary executive and management documentation for project implementation (sales and partner programs of the company) - Launch and control of new products, services and maintenance of existing tasks - Participation in preparation of the sales plan, financial indicators, market positioning of the company - Ensuring the achievement of strategic and operational objectives of the company - Reporting on the company's activity and its key indicators - Participate in planning and monitoring marketing\pr activity - Monthly and daily reporting for all commercial departments - Direct sales: maintenance of annual sales plan (Clients) For example: Local Clients: Gazprombank, Yota, Megafon, Farma ( Farmstandart, UPSA, OTCFarm), EMG, and other Average deal budget from $5000-$10000 - Organization of works and effective work of structural divisions of commercial department - Adoption of measures to improve the efficiency of the company's commercial department. - Management of the company's structural units through subordinate heads of these units - Participation in the development of the company's strategies together with the Commercial Director - Development, implementation and improvement of company management methods - Team creation from scratch - Control over compliance with production and labor discipline, assistance in developing initiative, labor motivation and activity of the company's employees My supervisor was the General manager (CEO)

Sales Director - Interaction with advertising agencies and clients - Implementation of personal sales plan and sales team plan - Participation in development of price policy, discounts. - Collection of information and identification of possible clients for the company in the market. - Creating a strategic approach to each client and communicating it to managers - Сommercial proposals, media planning - Maintaining customer service at a high level - Control and management of document flow with clients - Control of receivables - Performance of KPI and other tasks from management - Interaction with other departments of the company on commercial tasks My supervisor was the Commercial Director

- Selection, training and development of group managers; Management of the team of 8 people: 1) 4 sales managers 2) 2 account managers 3) 2 traffic managers - Development of commercial offers and cross-media projects; - Conducting current work with direct clients and advertising agencies; For example: Clients: Asus, Google, Colins Jeans, Guerlain, Fererro, Alfabank, Pirelli, Ostin, Coral Travel, Kaspersky, Invitro, Mostourflot, Stada, Puma, BP. Agency: OMD Group, Dentsu Aegies Network, MGCom, BBDO - Presentations, meetings; - Control of commercial proposals, conducting advertising campaigns, evaluation of results, preparation of reports; Formats: Digital audio, Special projects, Banners. Budgets: $3000-$15000 -Development of partnership relations; -Participation in business events; -Implementation of the sales plan; -Development of new advertising formats and their implementation; Maintaining and planning the annual plan. -Released new product (digital audio) My supervisor was the Commercial Director.

-Development of commercial offers and cross-media projects' execution of contracts and ongoing work with direct clients and advertising agencies; - Presentations, meetings; - Preparation and coordination of media plans; - Control of commercial proposals, conducting advertising campaigns, evaluation of results, preparation of reports - Participation in business events Implementation of the sales plan; My supervisor was the Head of Sales.

Senior Sales Manager -- Searching for new clients, leading clients; - Development of commercial offers' execution of contracts and ongoing work with direct clients and advertising agencies; - Presentations, meetings; - Control of commercial proposals, conducting advertising campaigns, evaluation of results, preparation of reports; Formats: Special projects, Banners. Budgets: $1000-$7000 - Creation and implementation of special projects and sections; Participation in business events - Implementation of the sales plan; - Development of partnership relations;

Searching for new clients, leading clients; - Ppresentations, meetings; - Identification of client goals, preparation and coordination of media plans; - Control of commercial offers, conducting advertising campaigns, evaluation of results, preparation of reports;