CV view
Middle SEO Specialist
Negotiable
Ghana
Full
Remote
Work experience
4 years 3 months
Last work experience
Megapari
Affiliate Manager
5 months
About
Birth date
About
Results-driven SEO, Social Media, and Affiliate Marketing Specialist with over 3 years of proven experience driving measurable growth in the iGaming and digital media industries across Tier-1 and Tier-2 markets.
I specialize in SEO strategy, social media management, lead generation, and affiliate marketing, consistently boosting engagement, traffic, and conversions through data-driven campaigns and creative storytelling.
Experienced in managing and scaling multi-platform social media channels, including Instagram, TikTok, Facebook, and X (Twitter), achieving 1M+ organic views per post and a 75% increase in engagement through consistent content optimization and active community engagement.
My expertise includes keyword research, on-page and technical SEO, link building, content marketing, and analytics (Google Analytics, Excel, Tableau). I’m also adept at integrating SEO insights into affiliate funnels to maximize FTDs, ROI, and overall brand visibility.
Open to remote and leadership opportunities with forward-thinking marketing and iGaming teams focused on achieving strategic, sustainable growth through organic and social channels.
Affiliate experience
Gambling
Betting
Crypto
Search
Gaming
Meta (Facebook)
Google Context
Google UAC
SEO
TikTok
IN APP
Email Traffic
SMS Traffic
Influence
X (Twitter)
Tier-1
Tier-2
Tier-3
Work experience4 years 3 months
May 2025 - September 2025
(5 months)
Megapari
Affiliate Manager
Expanded affiliate network by over 300%, consistently onboarding 20–30 new partners per month through tailored CPA, Revenue Share, Flat Rate, and Hybrid models, driving continuous growth and market reach.
Delivered 300–500 FTDs monthly by executing high-performing CPA and CPL campaigns, leveraging targeted incentives and creative offers to maximize player acquisition and conversion rates.
Optimized partnership profitability by refining payment structures and streamlining deal processes, resulting in stronger retention, higher ROI, and sustainable growth in a competitive iGaming landscape.
Strengthened affiliate quality and deal flexibility through advanced SEO and multi-GEO strategies, earning recognition as a skilled negotiator who consistently secured win-win, high-value partnerships.
April 2024 - March 2025
(1 year)
Pay3
Business Development Manager
Led end-to-end client onboarding for payment solutions, driving over $100M+ in annual transaction volume through seamless integration of multiple gateways while ensuring full PCI DSS, AML, and regulatory compliance.
Partnered with cross-functional teams to design and deliver tailored payment systems that boosted user satisfaction by 35% and streamlined operations by 40%, sustaining consistent monthly revenue of $500K+.
Ensured 99.9% system uptime through proactive monitoring and configuration management, reducing downtime-related losses by 95% and maintaining uninterrupted transaction flows for enterprise clients.
Provided targeted training and technical support that improved transaction authorization rates by 20% and increased processing efficiency, directly enhancing client retention and revenue growth.
April 2023 - December 2024
(1 year 9 months)
Icrypex - (CRYPTO)
Business Development Manager
Executed due diligence on 50+ crypto projects, ensuring only high-potential and compliant listings, which increased portfolio quality by 40% and strengthened brand credibility across global markets.
Developed and implemented strategic listing plans that secured listings on top-tier exchanges, resulting in a 60% increase in trading volume and expanded investor reach across multiple regions.
Led and optimized high-impact marketing campaigns that boosted project visibility by 70%, grew community engagement by 3x, and contributed to a 45% increase in token adoption and market participation.
Partnered with market makers to ensure liquidity and price stability, designing trading strategies that improved daily trading volume consistency by 35% and reduced price volatility by 25%, ensuring sustained investor confidence.
October 2022 - to date
(3 years 1 month)
Em News
Social Media Manager / Digital Publisher
Led content strategy and social media management across Instagram, Facebook, Twitter, and TikTok, growing the brand’s audience to 10,000+ monthly active followers.
Generated 1M+ organic video views per post on average, with top-performing content reaching 1.3M views and 10,000+ likes.
Boosted overall engagement by 75%, through consistent posting, community interaction (comments, DMs), and content optimization.
Repurposed blog articles, news updates, and trending topics into formats tailored for each social platform, increasing reach and cross-channel traffic.
Managed content calendars, scheduling tools, and editorial workflows to ensure timely delivery and brand consistency.
Monitored performance using analytics (IG Insights, Twitter Analytics, Google Analytics), iterating on strategies to maximize reach and retention.
Fostered community through interactive content (polls, Q&As, comment responses), and leveraged user-generated content to strengthen brand loyalty.
June 2022 - to date
(3 years 5 months)
Company under NDA
SEO & Affiliate Marketing Specialist
Developed and executed SEO strategies for iGaming brands in Tier-1 & Tier-2 markets (UK, DE, CA, India, Nigeria, LATAM, CIS), increasing organic visibility and acquisition.
Conducted keyword research, semantic clustering, and competitor analysis to identify high-intent queries and profitable niches.
Managed on-page and technical SEO, improving rankings and resolving site health issues (indexing, site speed, mobile optimization).
Led link-building campaigns and collaborated with high-authority sites to enhance brand domain strength and SERP performance.
Integrated SEO and affiliate marketing funnels, increasing organic-to-FTD conversions by up to 30% and improving ROI.
Oversaw social media and influencer traffic initiatives (Telegram, Twitter, niche communities) to boost brand reach.
January 2022 - February 2023
(1 year 2 months)
888starz
Affiliate Manager
Orchestrated targeted marketing campaigns in the iGaming industry that increased user acquisition by 65% and lowered CPA and CPL by 30%, driving consistent partner growth and higher ROI.
Optimized payment processes and compensation models, aligning Flat Rate and Revenue Share (RS) structures with evolving market dynamics, resulting in a 25% improvement in partner satisfaction and retention.
Implemented innovative acquisition strategies that boosted registrations by 80% and increased first-time deposits (FTD) by 50%, strengthening overall player engagement and lifetime value.
Negotiated and managed high-value partnerships using hybrid compensation models, achieving a 40% uplift in affiliate-driven revenue and expanding partner network coverage across key gaming markets
September 2020 - January 2021
(5 months)
GospelAI
Flutter Developer
Developed and deployed scalable, cross-platform mobile apps for iOS and Android using Flutter and Dart, delivering 15+ high-performance applications across Real Estate, Health, E-commerce, Chat, and News domains that collectively achieved 100K+ downloads and strong user retention.
Led mobile engineering at Gospel AI, where I increased app stability by 70%, reduced crash rates by 40%, and accelerated feature delivery cycles, transforming underperforming apps into reliable, high-rated products.
Optimized app performance and user experience, achieving 25% faster load times, higher user engagement scores, and consistent 4.8+ app store ratings, meeting and exceeding client expectations.
Transformed complex requirements into seamless, data-driven mobile solutions, driving measurable results in user growth, retention, and revenue performance, and positioning each product as a top performer in its niche.
Skills
Поиск новых вебмастеров
Анализ рынка и партнёров
Отслеживание фрода
Партнерские программы
Разработка стратегии партнерского маркетинга
Планирование
Отчетность
Участие в профильных конференциях
Ведение партнеров
RevShare
SEO-копирайтинг
Написание SEO-текстов
Critical thinking
Excel
Problem solving skills
Language proficiency
Advanced English
Intermediate French
Employment
Employment
Full
Work format
Remote
Work schedule
Flexible, 5/2
Relocation
Possible
Business trips
Business trips possible