Middle Event Manager

• Successfully executed over 130 end-to-end events across CIS and MENA, including conferences (in-person, hybrid), trade shows, incentive trips and corporate events, with attendance ranging from 50 to 10,000 participants

• As a Project Lead, I managed cross-functional teams and collaborated with stakeholders, overseeing all aspects from concept to execution, including logistics, booth design, entertainment, business agendas, production, and budgeting

• Created and launched an event strategy as the primary lead generation channel, increasing brand awareness from 14% to 64% in two years and expanding the company's presence from 5 to 48 regions

• Generated over 1,000 qualified leads with a 30% sales conversion (+270% sales growth in regional market)

• Increased event profitability from 5% to 30% through effective vendor management

• Led the project for a high-impact interactive audiovisual presentation at the International Economic Forum (SPIEF’ 22) with 10,000+ attendees, including presidents and high-ranking officials from 33 countries

• Planned and executed a series of incentive events for VIP customers in Dubai (UAE), with 120+ attendees

• Joined the company as a startup, I established the event marketing division, developing strategic initiatives and lead generation efforts while assessing overall effectiveness

• Successfully organized 100+ end-to-end B2B events across MENA, CIS, EU, USA, and China, including forums, conferences, exhibitions, workshops, and product launches with 100 to 5000 attendees

• Led high-impact events at large-scale trade shows: ADIPEC in Abu Dhabi (UAE), India Refining Summit in New Delhi (India), MTE Asia in Kuala Lumpur (Malaysia), CIIE in Shanghai (China), EMO in Hanover (Germany), Minexpo in Las Vegas (USA), IOTSWC in Barcelona (Spain)

• Initiated and executed launch conference in Malaysia, leading to the company's entry into the Asian market, which resulted in securing contracts in Malaysia and Singapore within a short timeframe, contributing to total sales of €1.8M

• Represented the company in the European market with an interactive booth at IoT Solutions World Congress in Barcelona. Awarded for the Best Creative Demonstration Solution

• Managed all company events across 105 regions, engaging over 5,000 participants in incentives, corporate events, trainings, and B2B activities

• Led the 25th Anniversary Conference in Cannes, organizing a comprehensive three-day event for over 1,000 attendees at multiple venues, managing all aspects including business programs, logistics, excursions, and high-profile entertainment featuring world-renowned stars, with a budget of over €3.5M

• Executed exclusive incentive and networking events for TOP management and VIP customers in Spain (Jerez, Cádiz, Marbella, Ronda), France (Nice, Antibes, Grasse), and Monte Carlo (Monaco)

• Organized B2B events for global brands such as Topcon, General Electric, Ergos, and MS Westfalia, including trade shows, conferences, workshops, and product launches across the EU, CIS, and MENA regions

• Executed end-to-end workshop for VIP clients in the Netherlands, held in Amsterdam and Leeuwarden, with over 100 participants

• Annually, I represented the company at the prestigious Médica trade show in Düsseldorf, with over 80,000 attendees, and built an interactive 200 sqm stand to showcase innovations

• Planned and organized end-to-end B2C and B2B events for global pharmaceutical companies, with attendance ranging from 100 to 500 participants

• Key projects included an incentive training for Sanofi in Abano Terme, (Italy), congress for Avva Pharmaceuticals in Tel Aviv (Israel) and a product launch for Rompharm in Berlin (Germany). Collaborated with brands such as Stada, Merck, KRKA, and Eli Lilly in Russia and CIS