Middle Menedżer produktu

- Spearheaded the development of a cutting-edge Web3 Telegram Mini App, reaching over 1 million active users, and significantly enhancing user engagement. - Increased sales conversion rate by 25% through meticulous analysis of user behavior and data-driven feature deployment, specifically targeting critical gaps in the customer journey. - Elevated user lifetime value (LTV) by launching a series of retention-focused features, including gamified tasks, personalized incentives, and an overhauled referral system, effectively reducing churn and increasing user stickiness. - Crafted and executed a comprehensive product roadmap by conducting over 20 customer development interviews and analyzing key performance metrics, ensuring alignment with user needs and business goals. - Established a robust Kanban workflow from scratch, fostering efficient collaboration among a team of over 10 developers, designers, and marketers, which accelerated feature delivery and improved communication.

- Managed the end-to-end lifecycle of more than 8 innovative playable ad products for international clients, consistently delivering projects on time and within budget, ensuring high client satisfaction. - Reduced team turnover by 30% by implementing structured 1:1 meetings, clear performance feedback, and optimized project workflows, fostering a motivated and cohesive team environment. - Pioneered and standardized project management practices using Kanban methodology within Trello, streamlining onboarding processes, documentation, and cross-team collaboration. - Served as the primary liaison for multiple global clients, overseeing communication, project requirements, and feedback, ensuring alignment between client expectations and product delivery.