Head of Sales

Leading and managing a team of sales managers • Defining key traffic distribution strategies and priority verticals • Close collaboration with the buying department on performance optimization and scaling • Scaling the sales department from the ground up: recruitment, onboarding, and hands-on sales coaching Details available upon interview due to NDA regulations

• Built and managed a team of 4 (2 Affiliate Managers + 2 Sales Managers) • Developed new operational standards and conducted weekly sales meetings to test hypotheses and scale successful approaches • Collaborated with Head of Department on partner commission models and KPI frameworks • Strengthened sales and account team collaboration, improving deal closing rates and retention • Represented company at major conferences in Dubai, Cyprus, Bangkok, and Hong Kong

• Managed partnerships with Forex, CFD, and crypto brokers across Tier 1-2 GEOs • Structured CRG and CPA deals, consistently exceeding revenue and KPI targets • Built strong network of brands, media buyers, and affiliate teams • Identified and acquired new broker partners in crypto and Forex verticals • Negotiated traffic supply agreements and optimized conversion flows to maximize ROI • Conducted market research to identify high-demand Funnels and traffic sources for broker clients • Represented company at industry conferences in Dubai, Cyprus, Bangkok, and Hong Kong

• Led full-cycle sales department development: recruitment, onboarding, training, and performance management (16 employees team) • Attracted corporate and HNW clients selling IPOs, OTC instruments, and managed funds • Redesigned CRM system, adapted products to target audiences, optimized client journey from lead to conversion • Restructured bonus framework and performance goals; introduced English training for international clients • Increased department performance by 44% • Sold hedge funds, IPOs, ICOs, and ETF portfolios • Managed VIP clients, conducted high-value negotiations • Organized investment events and presentations • Top Sales Manager 2018 — attracted over $2.5M in client investments • Holder of FSFR Certificate 1.0 (Russia)